Strategic Plan
2014-15 through 2018-19


Did you know?

Industry Partners

Louisiana Tourism Marketing Plan for 2011-12 is available herepdf_icon.png

Grant Opportunities are available here.

Cooperative Marketing Program (CMP) (Louisiana CVBs Only)
The purpose of the Cooperative Marketing Program (CMP) is to empower local tourism promotion organizations to determine which marketing efforts best promote the history, culture, art, folk life, recreation and leisure opportunities, natural and science resources, sites, attractions, accommodations, and/or other events or activities that support the Louisiana Office of Tourism's goal of presenting Louisiana as a unique and desirable travel destination.

FY15 applications are available now.
Application deadline is April 14, 2014.

Louisiana Office of Tourism
CMP Program - c/o Lindsey L. Schmitt
P.O. Box 94291
Baton Rouge, LA 70804-9291
CMP Form pdf_form_icon.png
Note: Adobe Acrobat Reader is required to view
and print the application form. You can get the latest version
of Acrobat reader here: get.adobe.com/reader/

Louisiana Historical Marker Program

The Louisiana Historical Marker program commemorates facts, persons, events, and places prominently identified with the history of the nation, state, or region. Historical markers are privately sponsored and funded by sponsors. Any individual or group may nominate a location or occasion of historical interest for historical marker commemoration.

Louisiana Historical Marker Program Application Deadline is Wednesday, MAY 21, 2014. All applications must be postmarked by the day of the deadline. No application postmarked after the deadline will be accepted. If you have questions, please contact Lynne Coxwell at (225) 342-2876.
Louisiana Office of Tourism
Louisiana Historical Marker Program
Attn: Lynne Coxwell
P.O. Box 94291
Baton Rouge, LA 70804
Historical Markers Applicationpdf_form_icon.png
Note: Adobe Acrobat Reader is required to
view, complete and print the application form. You can get the
latest version of Acrobat reader here: get.adobe.com/reader/

Oil Spill Response

2012 Partnership Opportunities
To assist Louisiana CVBs in planning for 2012, the Louisiana Office of Tourism wants to make you aware of several partnership opportunities in the upcoming year. These partnership programs are designed to help strengthen marketing efforts and stretch marketing dollars.

Below is a link to the 2012 Partnerships Opportunities, including tradeshows, sales missions, the Competitive Marketing Program and the Competitive Grant Program.

2012 Industry Partnership Opportunitiespdf_icon.png

DisplayLogo.jpg Louisiana Pick your Passion Logo

Recipients of Competitive Grant Program for Marketing funding are required to use the "Pick Your Passion/LouisianaTravel.com" logo in publicity efforts for their Sponsorship funded event. All other uses of the logo require permission from the Louisiana Office of Tourism. Copies of the trademarked Louisiana Pick Your Passion logo can be found by clicking the link below.

click here to visit DCRT's Document Archive webpage
for copies of the Pick Your Passion logo.

Welcome Center Programs
Louisiana's Welcome Centers are a great means to spread the word about your travel and tourism related region, business, event or attraction. Find out more about how to arrange a Travel Counselor FAM Tour or participate in the Welcome Center Brochure Distribution Program.